Lead Gen · · 6 min read

Are You Missing Out On the Power of Speaker-to-Speaker Referrals?

Referring other speakers strengthens your relationships… and makes you more money!

Are You Missing Out On the Power of Speaker-to-Speaker Referrals?
If You’re Not Making Referrals… You Need to Read This Right Away

Giving referrals for other speakers…

Will help you earn more gigs and make more money.

Don’t believe me?

Then, you should probably re-read this post from a few months ago.

Why Referring OTHER Speakers Can Help YOU Earn More (Part 1 of 2)
Chances are slim you’ll speak at an event two years in a row. So, I want you to start referring other speakers for every gig you win. Not only is it the best way to earn more gigs. But, it’s also a brilliant way to start generating the holy grail of all revenue… passive income!

I know, I know. It sounds odd.

Shouldn’t you be more concerned about getting yourself onto stages rather than helping other speakers?

Well, the truth is that we’re all in the “relationship business” not the “speaking business.” And referring your fellow speakers helps you strengthen your own relationship with event organizers, and opens the door for you to earn passive income through commissions.

For today, let’s look at the three common ways to give speaker-to-speaker referrals…


The Event Organizer Asks.

Remember, chances are slim you’ll speak on the same event stage two years in a row.  But it’s still smart to keep relationships with past event organizers strong. That way, there’s a better chance they will invite you back or refer you to one of their colleagues.

There are three main ways an event organizer may ask you for a referral:

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