Ever heard the saying...
"If it looks too good to be true, it probably is?"
That’s exactly the thought that popped into my head when yet another “exclusive” magazine feature opportunity landed in my inbox.
It wasn’t the first. It won’t be the last.
And if you’re an established or up-and-coming speaker, chances are you’ve received one too—a slick email promising a spotlight feature, a prestigious cover story, and exposure to thousands of industry leaders.
All for a small fee, of course.
Now, I get it. In an industry where visibility equals opportunity, these offers sound like a shortcut to credibility. A fast track to standing out. But before you pull out your credit card, let’s take a step back.
Are these paid magazine placements actually worth it? Or is there a better way to invest your money?
We decided to find out.