By Andrew Davis

If you read Part 1 of this article, you already know why it’s smart business to make referrals for other speakers after every gig you win. Now, it’s time to talk about the timing and strategy!
Why Referring OTHER Speakers Can Help YOU Earn More (Part 1 of 2)
Chances are slim you’ll speak at an event two years in a row. So, I want you to start referring other speakers for every gig you win. Not only is it the best way to earn more gigs. But, it’s also a brilliant way to start generating the holy grail of all revenue… passive income!
Part 1 of this series on how to use speaker referrals to build a sustainable speaking business.

Have you ever cracked a joke on stage that fell completely flat?  The set up was perfect and the audience was primed…

But your timing? It… didn’t… quite… work. (I know I have.)

Yes, timing is key.

And the same holds true when you’re using referrals to earn more gigs and money. If you don’t recommend the right kind of speaker at the right time… and then follow up correctly… you might miss out on the magic.

That’s why you need an organized system to gather information about other speakers, refer them to the right event organizers, and then send out communication when your client is primed to respond.

If all goes well, you can strengthen that relationship, seed yourself for a future spot on their stage, and collect some well-deserved referral commissions in the meantime.

Here’s my step-by-step system to manage this whole process.

Broken down – of course – by time!

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