Let's face it: losing a speaking gig is a bummer.

Maybe you knew it wasn't going to work out after that client theme call...

Or perhaps the prospect ghosted you, leaving you wondering what went wrong...

Or they hit you with the dreaded "we can't afford your fee" line...

Whatever the reason, it stings… big time!

But what if I told you that tracking these losses could actually help you become a better speaker and a savvier business person?

Yup… true story.  

Ready to learn from your losses? Good, because it's time to turn your disappointments into data-driven decisions.

Today, we're going to break down why tracking the reasons you lose gigs is crucial for your speaking business. Let's dive in!


The Power of Tracking Your Losses

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Understanding why you lose gigs can help you adjust your business strategy, improve your offerings, and ultimately book more speaking engagements.

Here are the six main reasons you might be losing gigs and why tracking them is so important:

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